Tasmania's Wine Cellar Doors Buck National Trend

Recent research commissioned by Tourism Tasmania has shown that nearly one in five air and sea visitors to Tasmania include a visit to one of the State’s wine cellar doors.

According to Wine Industry Tasmania Executive Officer, Stuart Nettlefold, the number of visitations can, in part, be attributed to a major increase in marketing and promotion including the industry’s annual publication, Tasmania’s Wine Routes, the latest edition which was launched today. Click here to download the full media release.